Sta Monica Mountains: Rim-of-the-Valley Bill What Do You Want to See On SCVTV? SCVTV Survey Watch SCVTV On Channel 20 Time Warner Cable & here at SCVTV.com APRIL VIEWERSHIP Daily avg. 4,233 shows SCVTV.com only* HOW DO THEY RATE? Total daily newspaper penetration: 48.4%** Cable TV pentr: 58%*** Web pentr, SCV: 96.4%**** What does this mean? It means SCV residents are more likely to watch local news than read it, and they're 66% more likely to get it online than on television [96.4-58=36.5; 36.5/58=0.66]. CURRENT SERIES • SCVTV News • COC Cougar News (weekly) • Game of the Week • Newsmaker of the Week • This Week in Santa Clarita • City Council & Commissions • Inside Sports • Points of Interest (history) • State Sen. George Runner • Bob Kellar / Community Connection • YourSCV Magazine Show • SCV's Top 10 • Out & About (travel) • Ginger & Spice • Aquarian Astrology • Jazzercise: Aerobics Workout PEOPLE • Arnold Schwarzenegger (Calif. governor) • Jerry Brown (Calif. governor) • Dick Riordan (Calif. Ed. Sec.) • Ray Bradbury (author) • Kirk Douglas (actor) • Leonard Nimoy (actor) • James Arness (actor) • Harry Carey Jr. (actor) • Tippi Hedren (actress) • Louis Gossett Jr. (actor) • Sparky Anderson (baseball coach) • Joe Kapp (pro quarterback) • Greg LeMond (Tour de France) • Alexander Gould (actor, Weeds) • Harry Welch (football coach) • Anthony LaBerge (sheriff captain) • Kevin Malone (baseball GM) • Sen. Pete Knight (his final interview) • Baxter Black (cowboy poet) • Don Edwards (cowboy singer) MUSIC VIDEOS • Little Big Band: Basie Medley • SCV Concert Band: America the Beautiful • Sons of the San Joaquin: From Whence Came the Cowboy • Don Edwards: Navajo Trail • Waddie Mitchell: Typical • L.A. Carpool: Bandolero • Vince Falzone: You're So Fine • Kacey Cubero: I Want More • More... SPECIALS • Cowboy Festival on TV • Democratic Presidential Debate • Republican Presidential Debate • 2007 SCV Wildfires • 2007 Fourth of July Parade • Jack Palance Tribute • 2007 Amgen Tour • Santa Clarita: 20 Years of Cityhood • D.A. Steve Cooley: Deputy David March • Rep. Buck McKeon: No Child Left Behind • 2006 Cowboy Football Parade • 2006 Children's Holiday Parade • Identity Theft: What You Should Know • Calif. Water Awareness • Lockheed SR-71 Blackbird • Gen. Janis Karpinski: Inside Abu Ghraib Prison • 9/11: Santa Clarita One Year Later S.C.V. HISTORY • Philip Scorza's Points of Interest • Jerry Reynolds' Story of the SCV • John Boston: Vignettes of SCV History • Canyon Country History • Ruth Newhall at 90 • Placerita Gold • St. Francis Dam Disaster • Melody Ranch Story • Historic Acton Tour • Mentryville Memories • Old Town Newhall Walking Tour • More... S.C.V. RESIDENTS ON MARS • Richard Cook (rovers) • Jennifer Trosper (Spirit rover) • Wayne Lee (rover EDL) • Tom Gavin (manager) • Tracy Drain (orbiter) • Deborah Bass (scientist) • Barry Goldstein (I) (Phoenix planning) • Barry Goldstein (II) (Phoenix liftoff) *Total views are higher; figure does not include SCVTV.com programming accessed directly through Google Video. **Scarborough Research February 2008 ***National Cable & Telecommunications Association September 2007 ****L.A. County Library's SCV Needs Assessment, March 2008

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